BASICS OF CONSUMER BEHAVIOUR
Regular price Rs. 1,749.00 Sale price Rs. 1,049.00 Save Rs. 700.00Tax included.
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Estimated to be delivered between 22/11/2026 - 03/12/2026
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Description:
An insightful exploration into the principles of consumer behaviour, this book provides valuable knowledge for marketers and business students alike. Understanding consumer psychology is key to successful marketing strategies. A practical gift for aspiring marketers and business professionals.
Features:
- This book delves into the foundational concepts of consumer behaviour and psychology.
- Ideal for students and professionals in marketing and business fields.
- A great gift for anyone looking to enhance their understanding of consumer dynamics.
- Perfect for academic use or as a resource for marketing practitioners.
- A valuable addition to libraries for those studying business and marketing.
